INGREDIENTS

Our products are meticulously crafted with natural oils, rich butters, and potent botanical extracts. Each formula is designed to deliver deep hydration and essential nutrients to both the hair and scalp, promoting optimal health while enhancing smoothness, softness, and strength. Uncover the details and benefits of the premium ingredients that form the foundation of our formulas.

No Harsh Chemicals

pH Balanced

Cruelty Free

Silicone Free

Sulphate Free

Paraben Free

Phthalate Free

Mineral Oil Free

Petrolatum Free

Formaldehyde Free

No Drying Alcohols

DEA/MEA/TEA-Free

Butyrospermum Parkii (Shea) Butter

Boostifying Styling Cream

Plant derived from the nuts of the shea tree (Vitellaria paradoxa)

Emolient, Moisturizer, Antioxident, Anti-Inflammatory

Shea butter is a powerful ingredient in haircare, providing deep hydration and nourishment to dry hair. It softens and smooths strands, locks in moisture, and protects against environmental damage. Its anti-inflammatory properties also soothe the scalp, promoting healthier hair growth.

Biotin (Vitamin B7)

Redi-Fine Sulphate Free|Moisturizing Shampoo, Set to Repair Sulphate Free|Moisturizing Conditioner

Plant derived (sometimes animal derived). Yeast, egg yolks, nuts, soybeans and oats.

Promotes hair growth, anti-inflammatory

Strengthens hair by improving keratin structure, helping to reduce breakage and split ends. It promotes healthier, faster hair growth while enhancing thickness and volume. Additionally, biotin nourishes hair follicles, leading to smoother, shinier, and more resilient hair.

Aloe Barbadensis Leaf Juice

Boostifying Styling Cream

Aloe leaf juice is derived from the inner gel of the Aloe vera plant (Aloe barbadensis).

Moisturizer, Antioxidant, Anti-Inflammatory

Aloe leaf juice hydrates and nourishes hair and scalp, preventing dryness and promoting a healthy environment for growth. Its vitamins and antioxidants soothe inflammation, strengthen hair, and enhance shine, leading to smooth, manageable, and resilient hair.

Guar Hydroxypropyl-trimonium Chloride

Go-Plenish Leave-in Conditioning Daily Deluxe, Redi-Fine Sulphate Free|Moisturizing Shampoo, Set to Repair Sulphate Free|Moisturizing Conditioner

Naturally derived from guar beans, which come from the guar plant (Cyamopsis tetragonoloba).

Anti-static agent, Conditioning

Guar Hydroxypropyltrimonium Chloride detangles hair and reduces frizz by forming a moisture-retentive protective film. It enhances manageability, smoothness, and shine, giving hair a healthier, more polished look.

Hydrolyzed Rice Protein

Go-Plenish Leave-in Conditioning Daily Deluxe

From rice grains.

Hair volumizer, Moisturizer, Protein, Antioxidant, Anti-irritant

Hydrolyzed rice protein strengthens hair, improves elasticity, and reduces breakage. It also enhances moisture retention, adding volume and shine for healthier, fuller-looking hair.

Marshmallow Root Extract

Boostifying Styling Cream, Go-Plenish Leave-in Conditioning Daily Deluxe

From the Althaea officinalis plant.

Moisturizer, Slip agent, Antioxidant, Anti-inflammatory

Marshmallow root extract deeply hydrates and softens hair, reducing tangles and improving manageability. It also soothes the scalp and helps lock in moisture, making hair shinier and more resilient.

Rice Amino Acids

Derived from rice proteins, which come from Oryza sativa (rice).

Protein, Strengthen, Repair, Elasticity, Antioxidant, Anti-inflammatory.

Rice amino acids strengthen and repair damaged hair, improve moisture retention, and boost elasticity to reduce breakage. They also add softness and shine without weighing hair down.

Accordion pane content

Cetyl Alcohol

Boostifying Styling Cream, Go-Plenish Leave-in Conditioning Daily Deluxe

Plant derived from coconut oil and palm oil.

Slip agent, Moisturizer, Emollient

Slip agent, Moisturizer, Emollient

BTMS 25

Caprylic/Capric Triglyceride

Silk Protein

Panthenol (Vitamin B5)

Soy Butter (Hydrogenated Soybean Oil)

Mangifera Indica (mango) Seed Butter

Argania Spinosa Kernel (Argan) Oil

Redi-Fine Sulphate Free|Moisturizing Shampoo, Set to Repair Sulphate Free|Moisturizing Conditioner

Naturally derived. From the Argan tree (Sideroxylon spinosum).

Emollient, Moisturize, Strengthen

Argan oil nourishes hair by deeply moisturizing, improving elasticity, and adding shine. Rich in fatty acids and vitamin E, it helps repair damaged hair, reduce frizz, and protect against heat and environmental damage. This makes hair smoother, softer, and healthier.

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